• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

This course is an excellent foundation for a career in marketing. Alternatively it will help you bring a marketing perspective to any number of other business roles. It’s also a great choice if you have your own business, or work in a family business, and want to improve your marketing skills.

Over 12 months of intensive study you’ll discover the intellectual and practical skills of marketing, exploring theories, concepts and techniques, and building the analytical tools and perspectives necessary for a lifetime of making marketing decisions. You’ll learn how to lead and respond, both operationally and strategically, in the dynamic global marketplace.

You’ll discover the long-standing fundamentals of marketing, as well as investigating new areas that are critical to success in today’s world, such as internationalisation and the global marketplace, the power of the internet, and socially responsible marketing.

The course is accredited by the Chartered Institute of Marketing (CIM), the leading professional body for marketers worldwide. That means that on successful completion of the course, you will be exempt from some of the modules required for CIM’s highly respected Diploma in Professional Marketing.

ABOUT

Prepare for a high-flying career in marketing with this intense Master’s.

Marketing is the practice of identifying customers and satisfying their needs. But the best marketers aren’t only experts in their specialism. They understand the other key functions of business too.?

On this course you will learn how to identify, evaluate and execute marketing strategies – and you’ll also discover how to engage and collaborate with company-wide specialisms.?

You don’t need to have studied or worked in marketing before to excel on this course – you’ll be introduced to all the key concepts and practices before delving deeper. Equally, if you do have an undergraduate degree in marketing or a related subject, or you have experience working in industry, this degree is a great opportunity to push your skills and capabilities further.

所属院系

进入哪个院系学习？ Norwich Business School

中国学生入学要求

为来自中国的学生设计 Students, who hold a Bachelor Degree from a recognised university, will be considered for entry to graduate study. Students need to have an IELTS score of 6.5 overall with minimum of 6.0 in each component.

课程信息

学制：全日制(1 年)

学费：£18,900.00 (¥ 170,665) /年

开学时间：2022十月18日

申请截止日期：

留学地点：University of East Anglia UEANorwich Research Park,Norwich,Norfolk,NR4 7TJ, England